Sephora Collection 10 Hour Wear Perfection Foundation vs. Tarte Face Tape Foundation

Brandefy Similarity Score:

Some small differences but similar overall.

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Brandefy Review

*Tarte is certified cruelty-free according to Cruelty-Free Kitty but Sephora Collection is NOT. Makeup Maven, Kristin, says: These two foundations really felt similar all around, except for the almost $20 price difference (although the Sephora does contain slightly less product). The packaging is basically the same for both products, as both come with a pump. The texture and feel of the formulas are both smooth, but a bit thick. Upon application, the Face Tape foundation provided slightly more coverage, but this really evened out throughout the day with some wear. On my normal to oily skin, both foundations lasted well throughout the day, although I did find them both to be a bit fussy to apply evenly around my mouth and the edges of my nose. I found both of them to be much easier to apply evenly with a brush as opposed to a sponge, and preferred both of these formulas without a primer. The Tarte foundation does have a very distinct fragrance, which is strong right out of the bottle, but does not linger on the skin. For me, neither of these products will become my new favorite foundation but I do think they are very similar to each other - if you like the Face Tape, definitely give the Sephora a try.

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